And I think we're going to have to watch very carefully just how the DDR5 transition takes place and how quickly both supply and prices come in line to make it more affordable for a mainstream consumer that might be more interested in making a product in that socket." You know, we do expect that to be an enthusiast-first introduction. "And so there may be other forces beyond the product itself that slow down or meter the introduction of APUs into that AM5 socket. " One of the dynamics that we do think about a great deal is how and when to introduce that AM5 ecosystem and ensure that the DDR5 supply, as well as pricing of DDR5 memory, is mature and something that's easily attainable for an end-user," he continued. "Paul, of course, I'm not commenting on future products that are announced at this point," McAfee said. AMD whittled that transition to desktops down to a record four months with Cezanne, so I asked if we should expect a similar cadence with Rembrandt. However, AMD's APUs traditionally debut in laptops first then come to desktop PCs roughly a year later. I had the chance to sit down with AMD CEO Lisa Su and had a follow-up chat with David McAfee, the Corporate VP and GM of the Client Channel business, to learn more.ĪMD's Rembrandt will undoubtedly challenge entry-level discreet GPUs in the laptop space, but given the ongoing shortages of GPUs for desktop PCs, we're just as excited to see those chips come to desktop PCs. However, questions abound - could DDR5's eye-watering pricing and scarcity impact availability for the mobile parts, and when will we see these chips come to desktop PCs? It also remains to be seen if any AMD processors will support both DDR4 and DDR5, which could be a critical pricing consideration. AMD announced its 6nm Ryzen 6000 'Rembrandt' APUs at CES 2022, a pairing of the Zen3+ CPU architecture and RDNA 2 graphics engine that appears so impressive that we named it the best GPU announced at CES.
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